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Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. DIGITAL UPDATE available for Spring 2021 classes For courses in entrepreneurship. Learn about the entrepreneurial process through real-worldexamples Entrepreneurship: Successfully Launching New Ventures exploresthe allure of entrepreneurship,...

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“This book dispels the myths surrounding the process of starting a business, and gives hope and encouragement to people who would like to give it a try.”-Tim Berry, Founder and CEO, Palo Alto SoftwareCreators of the World's Most Popular  “Bruce Barringer and Duane Ireland's new book, What's Stopping You? is an insightful and thought-provoking examination of nine common myths that discourage individuals from starting new businesses. … This book...