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Loyalty Management in the Airline Industry

Beiske, Ben
Loyalty Management in the Airline Industry
Inhaltsangabe:Abstract: This report will demonstrate the importance of Loyalty Management in the competitive environment of the airline industry and will show that a successful approach to Loyalty Management consists of three different, interlinked aspects. These three ¿pillars¿ are Customer Service, Frequent Flyer Programs, and Complaint Management, their interdependence will be analysed in depth, with special attention given to the perceive...

CHF 63.00

Post-WTO economic effects on state-owned enterprises in C...

Beiske, Ben
Post-WTO economic effects on state-owned enterprises in China
Inhaltsangabe:Abstract: The importance of the World Trade Organisation (WTO) for international free trade today has enticed China to join the WTO in December 2001. The significance of WTO membership for China cannot be underestimated, inevitably speeding up much-needed economic reform in the country. The gradual transition from a planned- to a market-economy is expected to continue in the future. The severity of the impacts for the economy wi...

CHF 88.00

Post-WTO economic effects on state-owned enterprises in C...

Beiske, Ben
Post-WTO economic effects on state-owned enterprises in China
Master's Thesis from the year 2003 in the subject Business economics - Economic Policy, University of Manchester (Manchester School of Management), 103 entries in the bibliography, language: English, abstract: The importance of the World Trade Organisation (WTO) for international free trade today has enticed China to join the WTO in December 2001. The significance of WTO membership for China cannot be underestimated, inevitably speeding up muc...

CHF 157.00

Research methods. Uses and limitations of questionnaires,...

Beiske, Ben
Research methods. Uses and limitations of questionnaires, interviews, and case studies
Seminar paper from the year 2002 in the subject Business economics - Didactics, Economic Pedagogy, grade: 2.2 (B), University of Manchester (Manchester School of Management), 22 entries in the bibliography, language: English, abstract: At the beginning of any type of research, it is paramount for the researcher to determine the most appropriate methodology to carry out the study. While factors such as time and costs certainly play an important...

CHF 26.50

The difficulties surrounding China's accession to the Wor...

Beiske, Ben
The difficulties surrounding China's accession to the World Trade Organisation, and the likely impacts on China¿s economy in post-WTO China
Seminar paper from the year 2003 in the subject Politics - International Politics - Topic: International Organisations, grade: 1.6 (A), University of Manchester (Manchester School of Management), course: Manchester School of Management, 28 entries in the bibliography, language: English, abstract: What were the difficulties surrounding China's accession to the World Trade Organisation (WTO)? Why has it taken the People's Republic of China (PRC)...

CHF 24.90

Loyalty management in the airline industry

Beiske, Ben
Loyalty management in the airline industry
Diploma Thesis from the year 2002 in the subject Business economics - Business Management, Corporate Governance, grade: 1, 3 (A), Middlesex University in London, 66 entries in the bibliography, language: English, abstract: This report will demonstrate the importance of Loyalty Management in the competitive environment of the airline industry and will show that a successful approach to Loyalty Management consists of three different, interlinked...

CHF 63.00

Recruitment: Johnson & Johnson vs. Unilever

Beiske, Ben
Recruitment: Johnson & Johnson vs. Unilever
Essay from the year 2003 in the subject Business economics - Personnel and Organisation, grade: 2.1 (B+), The University of Hong Kong (-), 7 entries in the bibliography, language: English, abstract: This paper will consider how Johnson & Johnson (J&J, ) and Unilever recruit and select managerial staff, and how these companies focus on the development of managerial staff. Both similarities and differences will be highlighted in each section. Fu...

CHF 24.90

A Consideration of the Validity of Cultural Protectionism...

Beiske, Ben / White, S. / Murray, J. / Cai, L.
A Consideration of the Validity of Cultural Protectionism with Reference to the Multifunctionality of European Farms and the Canadian Magazine Dispute
Seminar paper from the year 2002 in the subject Business economics - Economic Policy, grade: 1.3 (A), University of Manchester (Manchester School of Management), 37 entries in the bibliography, language: English, abstract: This paper adresses how the defence of local culture is becoming an increasing concern in the current era of globalisation, as diminishing transport costs and new forms of communication are enabling worldwide dissemination o...

CHF 26.50

eOctopus in Hong Kong ¿ A feasibility study

Beiske, Ben / Yu, David / Yim, Iris / Lee, Leslie
eOctopus in Hong Kong ¿ A feasibility study
Research Paper (postgraduate) from the year 2003 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1.3 (A), The University of Hong Kong (-), 22 entries in the bibliography, language: English, abstract: This paper examines the concept of eCurrency and how it has been used globally, and then highlights how this could be applied in Hong Kong. The situation in Hong Kong was assessed,...

CHF 37.90

The System of Wage-Setting Japan, Germany and the US: Tow...

Beiske, Ben
The System of Wage-Setting Japan, Germany and the US: Towards Convergence?
Seminar paper from the year 2002 in the subject Business economics - Personnel and Organisation, grade: 2.4 (B), University of Manchester (Manchester School of Management), 43 entries in the bibliography, language: English, abstract: How and to what extend do labour systems in general, and wage-setting mechanisms in particular, differ amongst the three biggest economies of the world, namely Japan, Germany, and the United States? Does the trend...

CHF 22.50

Procter & Gamble Europe: Vizir Launch

Beiske, Ben / White, Stuart / Murray, Jennifer
Procter & Gamble Europe: Vizir Launch
Seminar paper from the year 2002 in the subject Business economics - Trade and Distribution, grade: 1.1 (A+), University of Manchester (Manchester School of Management), 11 entries in the bibliography, language: English, abstract: This paper addresses the classic case of the challenges Proctor and Gamble (P&G, ) faced in the 1970s and 1980s, both to its European organisational structure and to the imminent launch of its new Heavy Duty Liquid (...

CHF 26.50

Innovation in High-Technology Companies: The Small Firm's...

Beiske, Ben
Innovation in High-Technology Companies: The Small Firm's Perspective with Reference to the Mobile Phone Sector
Seminar paper from the year 2002 in the subject Business economics - Miscellaneous, grade: 2.3 (B), University of Manchester (Manchester School of Management), 32 entries in the bibliography, language: English, abstract: In the last twenty years, many researchers and even governments have undertaken studies concerning small, innovative firms operating in new technology sectors. Different researchers have concluded different things from differe...

CHF 22.50

Innovation: Economic Change and the Competitiveness of Fi...

Beiske, Ben
Innovation: Economic Change and the Competitiveness of Firms and Nations
Seminar paper from the year 2002 in the subject Business economics - Miscellaneous, grade: 1.9 (B+), University of Manchester (Manchester School of Management), 49 entries in the bibliography, language: English, abstract: This paper will address and highlight the importance of innovation as a driving factor of economic change. It will be shown that innovation is crucial to the competitiveness both at the micro- and at the macro-level of compan...

CHF 22.50