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This second edition of the best-selling, comprehensive handbook The Essential Guide to Business for Artists and Designers will appeal to a wide range of artists, makers, designers, and photographers looking to set up and establish an arts practice or design business within the visual arts and creative industries. With fully revised content, three new chapters, and profiles of contemporary artists and designers from around the world, this guid...

Now in its second edition, this bestselling business book guides the reader through the essentials of running and growing a profitable creative business.

This handy pocket guide contains 100 useful things that artists anddesigners should know before embarking on careers in the arts.

Enterprising individuals and business managers often feel that they need to acquire new skills and brush up on existing ones in order to achieve targets, make money and avoid making elementary mistakes. Making Sense of Business, with a foreword by Sir James Dyson, will help you to do just that, with expert guidance on key skills such as selling, presentation and negotiation and advice on developing your self-confidence and learning to work cr...