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Meanings of Audiences

Butsch, Richard / Livingstone, Sonia
Meanings of Audiences
In today¿s thoroughly mediated societies people spend many hours in the role of audiences, and powerful organizations, including governments, corporations and schools, reach people via the media. Consequently, how people think about, and organizations treat, audiences has considerable significance.Meanings of Audiences is a ground-breaking collection that offers original, empirical studies of discourses about audiences, focusing on cultures ou...

CHF 68.00