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The Practice of Graduate Research in Hospitality and Tourism

Chon, Kaye Sung
The Practice of Graduate Research in Hospitality and Tourism
The Practice of Graduate Research in Hospitality and Tourism is an in-depth guide that strives to assist graduate students in hospitality and tourism achieve competent research levels in their respective programs. With this book, you will explore several sample research papers that use conceptual studies, empirical studies using secondary data, and empirical research with primary data that will spark interesting discussions on research design,...

CHF 180.00

Cases in Sustainable Tourism

Chon, Kaye Sung / Herremans, Irene M. / Bjorklund, Vj
Cases in Sustainable Tourism
Cases in Sustainable Tourism is a groundbreaking teaching tool that places students in real-life situations where they're faced with complex decisions on the economic, social, and environmental sustainability of actual cases from the tourism and hospitality industry. Cases are based on actual organizations or activities and accompanied by resource guides, illustrations, exhibits, multi-media materials, and photographs to help students make dif...

CHF 259.00

Community Destination Management in Developing Economies

Chon Sung, Kaye
Community Destination Management in Developing Economies
Community Destination Management in Developing Economies is a user-friendly guide that provides a comprehensive view of the issues facing planners, policymakers, and destination managers who attempt to ensure a sustainable future for community destinations in developing economies. Travel and tourism experts from a wide range of disciplines discuss illustrative case studies and effective practical approaches for various facets of destination ma...

CHF 285.00

Consumer Behavior in Travel and Tourism

Chon, Kaye Sung / Pizam, Abraham / Mansfeld, Yoel
Consumer Behavior in Travel and Tourism
Offers insight on trends and findings from the international hospitality business arena. Contains sections on destination selection and product choice, expectations and satisfaction, research methods in tourist behavior, and tourist behavior. Pedagogical features include objectives, key concepts, and review questions. Pizam is professor of tourism

CHF 196.00