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This new book introduces the major guidelines for ethical and effective communication in the global society. The author proposes a communication contract with ten pragmatic ground clauses for responsible decision making and action in a world where risks need to be taken into account and dealt with promptly and effectively. Examples from philosophy, business, the environment and risk management illustrate the author's compelling message, which ...

This book explores the psychophysical studies of colour perception in both animals and man help to understand these complex processes. Finally, colour perception in man may contribute either to rewarding psychological sensations of warmth, comfort and safety or to aversive sensations of coldness and discomfort, sensations which can strongly influence individuals in their daily social interactions.