Enhancing Customer Loyalty using Social Media
Lekwot, Nache
Businesses around the world are still struggling to retain customers, and these customers are looking for new ways to connect and interact with the companies they patronize. The BIG "question" is how can we as an organisation create that "WOW" experience using digital? As internet users continue to increase, Blue Chip companies and even the smallest start-ups have more resources available to enhance the customer experience and at the same time...