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Why is Helvetica used for airport signs - and who designed Arial? What exactly is hand lettering? Which fonts tend to work best for emails and what font is used on New York street signs? Let's Talk Type answers all of these questions and more in one easy-to-use typography primer. With a clear and comprehensive 'What Is' or 'Why Use It' approach to the subject, it will help the reader to identify fonts with ease and to choose the perfect type t...

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Cambridge Reading Routes is a reading programme for the first seven years of schooling in South Africa.

Cambridge Reading Routes is a reading programme for the first seven years of schooling in South Africa.

Cambridge Reading Routes is a reading programme for the first seven years of schooling in South Africa.

Cambridge Reading Routes is a reading programme for the first seven years of schooling in South Africa.

Typeface combinations dont always work together naturally. Developed with typographers, graphic designers and font geeks in mind, this is a guide for anyone wishing to get to grips with the best techniques for combining individual typefaces from all classifications and styles for any category of creative project.

A lively history of graphic design in the 20th century: a great source of inspiration for all designers Designers are often asked to evoke styles from the past. But just what makes a true 1950s look, as opposed to a 1930s or 1940s look? Here is a lively survey of graphic design's development over the course of the 20th century. The book is introduced by a series of illustrated timelines highlighting the century's movements, visual trends and ...

Noch nie waren handgezeichnete Schriften so populär wie heute, noch nie hat das Kreieren spannungsgeladener Handschriften so breiten Widerhall unter den Kreativen - Professionellen wie Laien - gefunden. Aber kann man eigene Alphabete entwickeln, ohne einen Kurs in Grafikdesign absolviert zu haben? Tony Seddon beweist mit diesem Buch, dass die Antwort darauf ein eindeutiges «Ja» ist. «Buchstaben & Schriften» ist als Lehr- und Arbeitsbuch konzi...

Cambridge Reading Routes is a reading programme for the first seven years of schooling in South Africa.

Cambridge Reading Routes is a reading programme for the first seven years of schooling in South Africa.

Takes the reader on a journey through the development of type design and typographic style from the mid-15th century. This book offers a thorough history of the typefaces we have been reading for decades.

Hand-drawn lettering has never been more popular, and every home designer is in on the act, creating energetic, quirky fonts that seem to jump off the screen, the poster or the page. Can you learn to draw appealing letters without having taken a graphic design course? This title proves that the answer is a resounding yes.

Our Science Book 2 is the second book in a three book integrated science course written specifically for use in secondary schools in Trinidad and Tobago. The book provides: ? up-to-date scientific information with many local illustrations from Trinidad and Tobago ? an emphasis on the practical aspects of science. ? investigations and activities, all designed to encourage students to learn by experimenting. ? ?Did you know?? sections to stimula...

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The history of letter design from woodcuts to computer fonts.

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Every creative brief requires its own unique typographic solution to achieve both individuality and visual harmony. This is why the question "what's the best typeface combination?" is impossible to answer succinctly. Typefaces are a bit like people, their personalities can alter ever so slightly when you bring them together in different groups. A stern Geometric san serif can act the part of a plain disciplinarian when standing next to an equa...

A comprehensive and beautifully illustrated guide to fonts, essential for anyone who engages with type in their daily lives