GAMED
Smith, Bernie Targets and incentives can drive breathtakingly positive results: the moon landings, the eradication of smallpox, or the repair of the ozone layer, for example. They can also have a dark side that can put executives in prison, bring global businesses to their knees, and even cause wholesale loss of life. Using practical examples and case studies, this book walks you through the essential steps of designing robust, effective, and credible targe...