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Der Band Erfolgreich recherchieren ¿ Wirtschaftswissenschaften bietet einen umfassenden Überblick über die Informationsressourcen zu allen Teilgebieten der Wirtschaftswissenschaften. Vorgestellt werden nicht nur die zentralen Rechercheinstrumente wie Bibliothekskataloge, Fachbibliografien, Internetsuchmaschinen, Aufsatzdatenbanken und Nachschlagewerke, sondern auch Strategien für die erfolgreiche Literaturrecherche.

The Commission of the European Union has identified divergences between the national contract laws of the Member States as an obstacle to the completion of the European Internal Market and put this issue on its highest political agenda. Alexander J. Wulf analyses and predicts the effects. The study is situated in the context of the recent developments in the discussion on European contract law. The book begins with an introduction to the econo...

Vasant Shinde is Professor of Archaeology at the Deccan College Postgraduate and Research Institute in India. Teresa P. Raczek is Assistant Professor of Anthropology at Kennesaw State University. Gregory L. Possehl was Professor Emeritus of Anthropology at the University of Pennsylvania and curator of the Asian Collections at the University of Pennsylvania Museum of Archaeology and Anthropology.

This book covers the basic principles of electrical engineering. The depth of content and presentation is intended for students in the field of mechatronics, especially those with a background in mechanics or mechanical engineering. In addition to theoretical sections and practical applications, the textbook offers numerous practice exercises to apply and deepen the student's learning.

Hermann Broch (1886¿1951), einen der radikalsten Vertreter der Literarischen Moderne, mit der Romantik in Verbindung zu bringen, mag irritieren. Doch spielt die bislang kaum berücksichtigte Kategorie der Romantik im Gesamtwerk Brochs eine doppelte, zentrale Rolle: als epochaler und als trans-epochaler bzw. formaler Begriff. Beide Verwendungsweisen dienen der Analyse des eigenen Zeitgeists, der Standortbestimmung der Moderne in ihrem Spannungsv...

A key publication on the British Museum's approach to the ethical issues surrounding the inclusion of human remains in museum collections and possible solutions to the dilemmas relating to their curation, storage, access management and display.

Age-old scholarly dogma holds that the death of serious theatre went hand-in-hand with the 'death' of the city-state and that the fourth century BC ushered in an era of theatrical mediocrity offering shallow entertainment to a depoliticised citizenry. The traditional view of fourth-century culture is encouraged and sustained by the absence of dramatic texts in anything more than fragments. Until recently, little attention was paid to an enormo...

Shows teachers how to uncomplicate the teaching of algebra by focusing on the most important ideas that students need to grasp. Organised by grade level around the Common Core State Standards for Mathematics, Marian Small shares approaches that will lead to a deeper and richer understanding of algebra for both teachers and students.

What if Jesus hadn't been crucified? For two thousand years the religions of earth have been united in peace and harmony, and humanity enveloped in Nirvana. But in the early decades of the twentieth century, natural disasters, famine, disease and economic collapse bring catastrophe and a fledgling Nazi Party sweeps to power.Now, almost a century later, their brutal persecution of millions is a never-ending holocaust. Yet a few heroes remain. L...

Keine Beschreibung.

Deals with the subject of a new "Islam", which begins to disclose its shape in 1988 around the Rushdie Affair, the collapse of the Berlin wall in 1989 and the first Gulf War of 1991.

Greg Urban is Arthur Hobson Quinn Professor of Anthropology at the University of Pennsylvania and author of several books, including Metaculture: How Culture Moves Through the World.

Miriam Shakow teaches anthropology and history at The College of New Jersey.

Renee Jeffery is Associate Professor of Politics and International Relations at Australian National University, author of Hugo Grotius in International Thought and Evil and International Relations: Human Suffering in an Age of Terror, editor of Confronting Evil in International Relations: Ethical Responses to Problems of Moral Agency, and coeditor (with Hun Joon Kim) of Transitional Justice in the Asia-Pacific.

Die Bedeutsamkeit von Emotionen im Marketing ist schon lange kein Geheimnis mehr: Kampagnen mit einer emotionalen Ansprache schaffen einen entscheidenden Mehrwert - allerdings nur, wenn die Konsumentenemotionen richtig verstanden und angesprochen werden. Denn einfach nur Gefühle - egal welcher Art - auszulösen, ist keine Garantie für Marketingerfolg.Wie man auf dem aktuellen Stand der Technik Emotionen objektiv und quantitativ erfassen, messen...

This is the fourth volume of the sabkha ecosystem series in Tasks for Vegetation Science. More than ten years have passed since the publication of the first volume, dealing with the Arabian Peninsula and adjacent countries. Volume two provided information on West and Central Asia, volume three on Africa and Southern Europe, where a lack of scientific capacity in this specialized field of saline dry lands was noticed. This is why volume three w...

Dieses Buch zeigt eindrucksvoll, wie stark das gesamte Marketing von geschlechtsspezifischen Aspekten durchzogen ist. Um schlüssige Marketingkonzepte entwerfen zu können, kommt es auf das Geschlecht des Kunden an und auch darauf, welches Geschlecht dem Produkt, der Branche, der Marke oder auch dem Verkäufer zugeordnet wird. Diana Jaffé erklärt, warum das so ist und wie Sie ein erfolgreiches Gender-Marketing aufbauen können. Ausgewählte Unterne...

Arbeiter und Angestellte waren bei den Großbanken lange Zeit nicht als Kunden geschätzt. Erst im Gefolge des Wirtschaftswunders bemühten sich die Deutsche Bank, die Dresdner Bank und die Commerzbank mit neuen Finanzprodukten um das "gemeine Volk" und seine Spargroschen. Doch waren die Großbanken dabei treibende Kräfte oder eher Getriebene einer dynamischen Zeitepoche?

The second novel by Helmar Neubacher: Adolf Hitler »The Evil« - and the Revenge of the Billy Goat of Leonding Helmar Neubacher makes to a subject of discussion the »Evil« in the former "Fuehrer" of the German people and moreover gives answers to up to this day unanswered Questions: - What consequences on Hitler's life did the bite of the »Billy Goat of Leonding« into the genitals of the then nine year old »Adi« have? - What influence did Hitle...

Claus von Rosen was born into one of the Baltic Ritterschaften, the German-speaking landed nobility of the Baltic countries, then part of the Russian Empire. He prospered as an executive in family-owned businesses, and adapted to the new order of independent Estonia, learning the language and doing national service in the Estonian army. With the arrival of the Second World War, and the invasion of Estonia by Soviet forces, all German Balts wer...