Those who learn and implement the powerful principles associated with the Japanese thought process outlined in this book will find that they have become empowered to act at an entirely new, elevated level of performance. Account managers, sales representatives, program managers, product planners, engineers, quality engineers along with senior management collectively make up the "American Business Engine", and as these business people come to understand how they must think and what they must do to positively and effectively influence their counterparts in business relationships, they will become re-successful in driving their firms to regain market share and return to peak profitability.