I believe that Amazon is global the best famous and successful e-commerce organization. It needs to solve how to persuade online buyers to prefer to click its web-stores to choose to buy any kinds of brands products as well as how to persuade its any kinds of brands of sellers to choose to apply its online purchase channels to instead themselves online purchase channels. I hope my readers can have more clear understanding whether future what challenges that Amazon may face and how it can implement strategies to solve its future competitive challenges. Amazon may bring what benefits to our societies


In my this book, I shall attempt to explain how andy why ecommerce may be one kind network human job. Also, I shall indicate reasons to explain why human network behavior may bring direct or indirect influences to economy growth or recession in our global societies in macro and micro economy view. I shall indicate cases to explain any possible human social activities may bring direct or indirect influences to cause our social economic growth or recession in consequency in possible. I hope that my readers can feel more understanding whether what real meaning of behavioral economy is the relationship between our behaviors and our economy.