MTM-09 Understanding Tourism Markets

Block 1 - All Units
Tourism Markets
Tourism Information: Sources
Market Research
Motivation, Trends, Types and Forms
Market Segmentation, Targetting and Positioning
Tourism Markets: Forecasting, New Market-Led Products and Alternate Markets
Domestic Markets - I
Domestic Markets - II
Indian Outbound Market
East Asia Pacific Region
South Asia
Middle East and Gulf
United Kingdom and Europe
American Market
The NRI Market
Market Constraints



Question Papers
Total-4, Solved-4, Unsolved-0
Sample Paper-I
Sample Paper-II
Sample Paper-III
Sample Paper-IV