In The End of Love, Eva Illouz documents the multifarious ways in which relationships end. While sociology has classically focused on the formation of social bonds, this book makes a powerful case for studying why and how social bonds collapse and dissolve. "Unloving" and non-choice have in turn a profound impact on society and economics as they explain why people may be having fewer children, increasingly living alone, and having less sex. Illouz presents a
profound and original analysis of the effects of capitalism and consumer culture on personal relationships and of what the dissolution of personal relationships means for capitalism.